Category: Technology

Ensuring Legal Compliance in Every Click: Digital Marketing Essentials

For instance, AI-powered algorithms used for targeted advertising may inadvertently discriminate against certain groups based on protected characteristics such as race or gender. Marketers need to be aware of potential biases and ensure that their algorithms comply with anti-discrimination laws. In conclusion, the legal landscape of digital marketing is constantly evolving due to technological advancements […]

The Privacy Promise of AdFixus Consent

In response, global data protection regulations such as GDPR and CCPA have been implemented to safeguard user rights and privacy. AdFixus Recognizes the Importance of Consent Amid this evolving landscape, AdFixus stands out as a beacon of trust by placing user consent at the heart of its operations. The platform recognizes that trust is not […]

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